Five development trends of video conference industry in 2022

Affected by the COVIN-19, video conferencing has developed rapidly. People need to understand the development trend of video conferencing in 2022.

For a long time, video conferencing software providers have been trying to convince people that this technology is ready for remote work and collaboration, and has developed to deal with daily business. In recent years, as more and more managers and employees realize that their work efficiency at home is as high as that in the office, the trend of evolution to this more flexible mixed office mode is taking shape, and video conference becomes more and more important.

During the epidemic, many enterprises were forced to use video conference software for cooperation and communication. Most people believe that these video conferencing platforms have passed the stress test. Although the transition from face-to-face work to virtual work is not always seamless, employees working remotely managed to get the job done. It is expected to overcome the adverse impact of the epidemic on business through video conferencing, but this technology is so successful that even if the epidemic subsides, video conferencing will continue to play an important role in the daily work of enterprises.

With this in mind, we need to understand the development trend of video conference in 2021 that suppliers and users need to pay attention to.

1. Mixed working 

Even if the epidemic subsides, many things will be difficult to return to the original. The past year has proved that the performance of office computers is not much higher than that of home computers. For many enterprise employees, using computers in the office is no more meaningful than using personal computers at home. Although many people have been arguing about this, executives are still worried about the inefficiency of employees working remotely from home due to lack of supervision. This idea has been corrected last year, as many executives found that their employees worked more efficiently from home according to their own schedules.

After the epidemic subsides, the adoption of mixed working mode (employees work in the enterprise office two to three days a week instead of five days) means that the business of enterprises has entered a new normal, and video conferencing will continue to be an important part of the workflow.

2. Home Office Upgrade

Before the outbreak, the main trend of video conference was to hold video conference with customers in large conference rooms of enterprises. This technology has now become easy to manage and reduced costs. Enterprises began to require video conferencing in small meeting rooms rather than large meeting rooms, because these small teams usually include employees working remotely.

Although it is a good way to authorize small teams to adopt video conferencing in small conference rooms, the focus of implementation is entirely on video conferencing technology. The focus of attention is the camera and audio equipment in the conference room, and whether it can properly compose and capture the personnel in the conference room. Although the remote staff created the demand for video conference from the beginning, it was only thought of afterwards in terms of the background and sound of video conference. For many enterprises, as long as remote workers can simply see each other and communicate with each other is enough.

The epidemic has changed priorities regarding visual and audio quality. Business executives began to understand the needs of employees working remotely to maintain a good image and voice, and provide subsidies for employees to upgrade their home office facilities. Video conferencing providers have introduced home office equipment upgrades by providing toolkits and bundles for remote workers (usually webcams and headphones) and new products that provide higher quality webcams for positions that need to face customers.

3. Increase the function of improving productivity

In the past era of video conferencing, this technology was difficult to use, expensive and unreliable. What video conference providers need to do is to prove that their products are easier, more affordable and more reliable than their competitors. But as discussed above, the industry has finally reached the point where video conferencing is simple, affordable and reliable. High quality video no longer impresses customers, and video conference providers need new differentiation methods.

Some video providers responded in 2019 with products that went beyond basic conference functions and focused on improving conference efficiency, including remote participants. New features include transcription, video editing, file sharing, translation, and integration with productivity applications. Even before the outbreak, these functions have aroused great interest of users.

After the outbreak, many people who rarely use video conferencing found themselves using video conferencing in working meetings. Video calls are no longer just to discuss or plan work, but to complete work. Therefore, the function of improving productivity is expanding. Although this field is still developing and many of its functions are not yet fully mature, it will become the core element of video conference technology in the future.

4. Support real-time video editing

So far, video conference has two forms: recording and live broadcast. The recorded video has a better effect. The live broadcast (whether it's a conference or a webinar) usually comes from the camera in the conference room or on the computer.

Some new streaming software provides real-time video editing to create post production effects during real-time video calls. These post production effects range from changing the background to advanced effects and techniques. Many video conferences and webinars use these functions, which is only part of the development trend of video conference.

5. Videoconferencing continues to be the mainstream

Before the outbreak, videoconferencing was relatively popular. Nowadays, video conferencing has become a standard, and many of its competitors have been recognized by users. When the epidemic forces enterprises to shift their business to remote work, video conference is not only a business tool, but uses virtual conference instead of office conference. Weddings, graduation ceremonies, card games, watching movies, telemedicine, distance learning, and almost all interactions can be conducted through video conferencing.

Although on-site work is still the first choice for enterprises, remote work has become a more feasible option after the outbreak. TENGWEI video will be better and better in the future.

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