Video Conferencing Market Rental Model Is Popular

Video conferencing market rental model is popular

Video conference rental is a popular and innovative video usage method, which is different from the traditional self-built video conference system. Users (enterprise or individual) apply to professional video conferencing system service providers to rent video conferencing equipment or terminals to each other for a certain period of time (by monthly, quarterly, annual, etc.; renting hardware terminals and software terminals ) for use. This kind of usage not only helps users to significantly reduce the initial input cost, but also can get the professional service and operation guarantee of the video conference provider without any effort. It is an emerging popular video conference usage method, especially suitable for daily use. Business and personal business people who need high-frequency communication in business office.

The rental business has huge market potential. According to the monitoring data of the Prospective Industry Research Institute, the number of SMEs in China has accounted for 99.3% of the total number of enterprises in the country, with about 3.2 million. From the perspective of data analysis, it can be said that the SME market is an important market for video conferencing systems. How to meet the needs of SMEs has become a major problem for video conferencing system providers. The leasing business, which is specifically targeted at small and medium-sized enterprises, is an effective way to solve this problem. At the same time, it also shows the huge market potential of the leasing business. In fact, not only for small and medium-sized enterprises, but also for large enterprises that use video conferencing infrequently, it is necessary to use video conferencing through a lease mode.

With the increasing number of vendors launching rental services, the rental model will have a certain impact on the traditional sales model of video conferencing in the enterprise market. The excellent video conferencing industry research team believes that some third-tier manufacturers will be forced to withdraw from the video conferencing market under the pressure of renting business. If the development is successful, the rental business will be able to rewrite the domestic video conferencing system market. With the development of the rental business, hardware video conferencing system vendors are also likely to develop corresponding video conferencing systems to provide high-end services for rented users.

Advantages of video conferencing rental

There are three main types of remote video conferencing systems: self-built hardware video conferencing, self-built software video conferencing, and leased video conferencing.

In the past, traditional self-built video conferences were mainly used in government and central enterprises (such as telecommunications, finance) and other institutions. According to the survey, the popularity of traditional video conferencing in enterprises only accounts for 3‰, mainly due to its high construction costs. A traditional high-end video conferencing system costs about $500,000, and low-end video conferencing equipment costs between $8,000 and $35,000. There is also a dedicated network transformation, which requires server bandwidth and system maintenance every year. The staff is required to pay tens of thousands to hundreds of thousands of fees. From equipment purchase to private network reconstruction, and year-round maintenance, that is, spending money and spending energy, and fixed in a specific conference room, the temporary conference and the travel staff's membership requirements are not met, and the emergency can not get a faster response.

If you use the lease mode, the annual service fee is even less than the bandwidth cost of the self-built system. It doesn't need to be like a traditional self-built video conference. The professional IT staff needs real-time maintenance and maintenance at any time. Enjoy local professional technical support and collaboration services. Therefore, enterprises adopt video conference rental methods. In addition to economic considerations, the more important reason is that enterprises can use video conferencing systems more labor-saving, professional and flexible.